More Tom Campaign

When TomTom introduced their new product “Tom,” they needed more than just a single video. We produced two major video productions to bring the launch to life.

The first was a large-scale commercial production: two full shoot days with 13 actors and a complete crew, designed to launch “Tom” with impact. Directed by Sjors Baarveld, this cinematic product launch film focused on branding, storytelling, and creating buzz around TomTom’s innovation.

Alongside the campaign, we executed a separate shoot for a content library. This production gave TomTom’s marketing team a set of versatile video assets to use across social media, campaigns, and internal communications. Future-proof content designed for long-term value.

Together, these two projects marked our biggest video production to date. A milestone that combined cinematic storytelling with practical marketing assets, proving the power of ambitious, creative commercials in positioning a new product.

Planning a product launch? Let’s create your story with high-end video production. Contact us!